Elon Musk bought Twitter to save it from the “mind virus,” a phrase he has used to refer to so-called “woke” or left-wing thinking, the billionaire CEO of Tesla and SpaceX said in a podcast appearance with Joe Rogan.
“This is going to sound somewhat melodramatic, but I was worried it was having a corrosive effect on civilization,” Musk said on the Joe Rogan Experience Tuesday. Rogan had asked him whether Musk ever dreamt that he hadn’t made a bid on Twitter. Musk further criticized the leadership of the city of San Francisco, telling Rogan that downtown San Francisco was like “a zombie apocalypse.”
“So now you have to say, what philosophy led to that outcome?” Musk asked rhetorically.
“A philosophy that would normally be quite niche and geographically constrained,” Musk said, “was given an information technology weapon to propagate what is essentially a mind virus to the rest of the Earth. And the outcome of that mind virus is very clear if you walk around the streets of downtown San Francisco.”
In spring 2022, Musk attempted to back out of his $44 billion Twitter bid shortly after making it, claiming bot activity was artificially boosting Twitter’s monetizable daily active users, or mDAUs. Twitter sued Musk in Delaware court to enforce the binding offer, and Musk would later concede and close on the purchase in late 2022.
It isn’t the first time that Musk has criticized so-called “woke” thinking. In December, Musk wrote on X, formerly known as Twitter, that the “woke mind virus is either defeated or nothing else matters.” Earlier in 2022, Musk wrote that “there needs to be a counter-narrative” to woke thinking that Musk claimed had “thoroughly penetrated entertainment.”
The term “woke” is frequently applied to progressive or liberal ideology by more politically conservative individuals. Musk has used it to refer to the “suppression” of far-right viewpoints on social media under Twitter’s previous management.
Musk has also made other business decisions motivated by political concerns. Tesla relocated from Palo Alto, California to Austin Texas in October 2021, a year after Musk described California Covid health orders as “fascist” on a Tesla earnings call.
Later in 2021, he warned that Austin should be wary of turning into a “copycat” of San Francisco. Tesla later shifted its engineering headquarters back to Palo Alto, but its corporate headquarters remains in Texas.